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You are considering a Salesforce to HubSpot migration, but wondering: How much will it cost? How long will it take? How should we build the schedule?
This guide covers the overall picture of cost, duration, and execution.

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Step 1: Create a migration management sheet

First, prepare a management sheet that visualizes the whole project. Google Sheets or Excel is fine. This example works well: https://docs.google.com/spreadsheets/d/1m9YTtZuqEK5DUJCqbv58xC2K12DQgeZpDdD7X1yd6Jc/edit?gid=546468007#gid=546468007 Include items like:
  • Requirements definition
  • Data design
  • Mapping
  • Data migration
  • Testing
  • Go-live and enablement
With this sheet, each owner can track progress and schedules clearly, helping prevent issues.

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Step 2: Prepare the team and roles

A migration project should have at least one owner, ideally two.
RoleResponsibility
Technical ownerUnderstands data structures and HubSpot
Business ownerUnderstands Salesforce operations
Small migrations can be handled by one person, but splitting roles improves efficiency and accuracy.

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Step 3: Cost range by migration method

Costs vary widely depending on the approach.
MethodCost rangeNotes
In-houseJPY 0 (labor only)Requires skills and time; higher risk
Migration toolsFrom tens of thousands of JPYCSV tools or API connections; good cost performance
Partner supportFrom hundreds of thousands of JPYEnd-to-end support from requirements to enablement
The best choice depends on how much you can do internally.

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Step 4: Expected timeline by scale

Timelines vary by implementation scale.
ScaleTypical timeline
Small (one department, contacts only)1 to 2 months
Medium (multiple departments, contacts and deals)About 3 months
Large (company-wide)6 months or more
You may want to move fast, but testing and operational design deserve time.

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Step 5: Project schedule overview

A migration schedule is easier to manage if you break it into five phases:
  1. Goals and resourcing: clarify the why and who
  2. Requirements and data design: organize Salesforce and HubSpot fields
  3. Data mapping: map each field accurately
  4. Migration execution: move data via CSV or API
  5. Testing, go-live, enablement: validate and onboard the organization
Later phases (testing and enablement) affect the business the most, so the key to success is eliminating gaps, waste, and overwork in the early phases.

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Summary: move at the pace that fits your company

Salesforce to HubSpot migration is a project that delivers results when well prepared.
  • If you want to start small: use tools + a small team
  • If you want more certainty: partner with an external expert
In all cases, success depends on visualizing the plan with a management sheet and setting the right team structure.
If you want to discuss HubSpot migration, contact us here: https://sanka.com/ja/contact/